If you've ever wondered how to create HTML emails, you might be interested in a presentation that I did recently.
I was invited to speak at the Designers' and Developers' Fiesta in London a couple of weeks ago.
The subject of the talk was "Why Don't my HTML Email Look Right?" It was about how to make HTML emails that look good in any email client, no matter what device the email is viewed upon.
If your job requires you to know how to design HTML emails, then you will know that this task is not as simple as it seems.
Different email clients render HTML differently, and the result can be that your email, which looked great when you tested it, looks awful in Microsoft Outlook.
Fortunately, there are a few simple guidelines which can prevent HTML email problems. Once you understand these principles, your emails will look great first time, every time, in every browser.
If you would like to see a recorded webinar version of the session, you can view it on my YouTube channel. During the session, I also cover image-related issues and layout issues to ensure that your HTML emails get the best possible response.
It's about 50 minutes long, so grab a coffee or a light lunch, sit down and enjoy. Please let me know what you think of the video if you have any feedback.
If this sort of stuff interests you, you might like to check out my new website "Inbox Income". This site will provide a whole host of online learning materials about how to make more profit from your email marketing. Sign up on the site now if you'd like me to let you know when new content is added.
Watch the Video